Retail in the simplest sense is the sale of goods and services from individuals or businesses to the end user. Retailers are part of an integrated system called the supply chain. A retailer purchases goods or products in large quantities from manufacturers directly or through a wholesaler, and then sells smaller quantities to the consumer for a profit. Retailing can be done in either fixed locations like stores or markets, door-to-door, or by delivery. However, with the advent of new technologies this delivery mechanism itself is undergoing a revolution and may not be perceived in the same way in the future.
Report: Brainstorming About Cultures – Turkey
by ICE Team
Created By: Ankush Samant - The Observant Explorer at ICE
We received great response to our previous post on Future of Retail – In-store Innovations (http://yourstory.in/2013/03/instore-innovations/). We thank all our readers for the encouraging feedback and comments.
We heard from many of you that the in-store innovations we presented were good but they didn’t seem relevant for India, or, as a matter of fact, for emerging countries. Therefore, in this post, we present to you 10 in-store innovations from emerging countries and a couple of examples from India as well.
Report: Future of Retail
by ICE Team
Rewalliance Augmented Reality Trial Rooms
Tanya is a shopaholic! She loves to explore new outfits and generally has a great collection for each occasion. She is a freelance writer for many fashion houses and regularly blogs about her experiences while shopping. Technology in retail has always been a subject of interest to her and she regularly blogs about that. While browsing the Internet one spring morning, she learns about the launch of the new summer collection by her preferred brand MANGO. The store is also set to launch a new trial room experience using Augmented Reality called “Rewalliance.” All set to shop, she invites her buddies to go shopping with her in the evening to experience this new technology!
Tanya and her friends enter the shop, excited to discover more about the new technology in retail shopping. The central dias displays the summer collection and behind it is the Rewalliance Trail Room. Tanya and 2 of her friends pick up party wear outfits as they have to attend a party in Goa in a few weeks and head for the Rewalliance Trial Room.
Tanya finds herself in the middle of a room filled with screens and a very futuristic projector on top. She looks into the screen and the facial recognition software scans her face and creates a 3D reality image in front of her with the dress she chose. The image flaunts the stunning black dress in front of her… Tanya gets a real good look at her virtual self.
She then notices icons on the screen and various settings and goes ahead to press the “Party Theme” option.
The settings in the room change, suddenly the lights go off and come on again! She finds herself in the middle of a party, wearing the stunning black dress that she is holding in her hand and dancing away! Thrilled with the experience, Tanya starts grooving to the music and finds herself dancing in the Rewalliance room! Suddenly the music stops and the image of her virtual self again stands in front of her…turns out that the simulation was only for a few minutes to give the user a feel of the setting in which they plan to wear the outfit. She heads out of the room and finds her 2 pals waiting for her. “That was fun; let’s try another outfit,” and off go the girls into the Rewalliance room with another outfit…
3D printing is a form of additive manufacturing technology that allows for production of physical objects from digital data, constructing an object of virtually any shape layer-by-layer, by depositing material layers in sequence. 3D printing is a quickly expanding field, with popularity and uses for 3D printers growing every day.
In this report, ICE Team has aggregated all the intriguing applications of 3D printing. The report also includes information on how 3D printing works and major 3D printers available in the market. Finally our future scenarios for a world with 3D printing will provoke you and help you take a step up and see how the future might look like. As always we look forward to your comments, suggestions and feedback.
This month, at the Institute of Customer Experience, we explore trends that are converting the world into a shopping interface. Here are the top six trend categories covered in this report.